Recruitment & Retention Workshops

Marketing to Recruit More Members - Half Day Workshop                              

Is your membership full? If not this workshop could be for you! 

There are approximately 2 million people who play golf but who are not members of clubs – so what recruitment strategies do you need to attract some of them in to membership at your club?

Get Serious about Member Retention - Half Day Workshop

What is your club doing to ensure it retains your members? Nothing? …Then this workshop is for you.

Having a membership retention plan is vital. Members are customers and we need to ensure that we are continually communicating and engaging with them to meet their needs. Develop a simple member retention plan at this workshop to take away and start implementing at your golf facility.

Workshop Facilitator

We are delighted to have Tory Brettell delivering the workshops.

Tory set up Traffic Health and Fitness Limited in 2002 to offer professional support and advice on all matters relating to operating Health, Fitness, Golf and Spa facilities in the UK and overseas.

She has over 25 years’ experience within the Leisure Industry from managing Marriott Hotel Health & Leisure Clubs to supporting 49 Clubs in Europe. Tory has a broad range of practical experience to draw on including delivering management and staff development programmes; mystery shopping; auditing; writing & implementing quality management systems; reviewing sales procedures & processes; and a greater awareness of procurement and project management.

She is a dynamic, enthusiastic and experienced professional and has a huge amount of skills and energy to share with you.

Who should attend?

Key staff and/or volunteers responsible for delivering the sales and marketing function at your golf club.

Ticket Prices

Half day workshops are £15 per person (ex lunch) and whole day workshops are £30 per person (inc lunch).

25% discount for clubs who have been awarded the new GolfMark accreditation or have uploaded activities onto the Get into Golf website between April and September 2017.  Contact for your discount code.



Dates and Venues

2 March 2018          

Kings Norton Golf Club, West Midlands                      


9 March 2018          

Frilford Heath Golf Club, Oxon


12 March 2018        

Hartford Golf Club, Cheshire


13 March 2018        

Garforth Golf Club, Yorkshire


14 March 2018        

George Washington Hotel, Golf & Spa, Northumberland


16 March 2018        

Padbrook Park Hotel, Devon


27 March 2018        

Leatherhead Golf Club, Surrey


28 March 2018         

Bury St Edmunds Golf Club, Suffolk





  • England Golf Partnership
  • England Golf Trust
  • Sport England
  • Woodhall Spa
  • Get into Golf
  • GolfMark