The New Year brings a fresh look for England Golf’s top players. January 1, 2015 marked the start of our partnership with TaylorMade-adidas Golf, who are now our official sponsor for apparel, footwear, golf balls and accessories.
Players from our national squads were given a preview at last month’s England Golf coaching conference, when they were fitted for their kit. Some swapped the fairway for the catwalk and strutted their stuff to show off the new look to guests at an awards dinner.
They were also able to step aboard the TaylorMade Tour Truck and find out how the company supports stars like Justin Rose and secures the status of Number One Driver on Tour.
England Golf Chief Executive David Joy commented on the new partnership: “We believe this new relationship will not only provide our players with the best product but also a partner who can work with us as we strive to meet our ambitions to get more people playing golf more often, increase the number of club members and support stronger clubs.”
David Silvers, Managing Director, TaylorMade-adidas Golf EMEA, said: “Our partnership with England Golf provides us with a great opportunity to support the game at all levels and deliver on our long-term commitment to grow and develop the amateur game whilst in turn building a stronger relationship with golfers.
“Everyone at TMaG is really looking forward to working with England Golf, not only ensuring their players receive the best support possible but also in activating the future plans of their wider strategy to grow the game."
Caption: Caption: Squad players Marco Penge (left) and Annabel Bailey (second right) with Performance Managers Rebecca Wood and Stephen Burnett. (Image © Leaderboard Photography)